Urban Cycling, Fashion, Beauty and Inspirational Chat on Sunday

On the 27th of September, the last Sunday of the month, biCHICleta brings the launch of the Musas da Urbanidade photographic exhibition and a complete program for family, cyclists, travel lovers, photographers, entrepreneurs and all who enjoy enjoying the Sunday to relax and get inspired.

The photographic exhibition was the result of the trip of the urban cyclist and blogger Renata Santiago to the main European cities-Berlin, Copenhagen and Stockholm-that are a reference in urban mobility with the bicycle. “The cities were handpicked to observe how the bicycle changes urban aesthetics in the more mature cities in relation to its use.And a special more feminine look, because I believe that the relationship of women with the bike is something liberating and beautiful. And we have to inspire more and more the use of bikes in the city, especially for women, “explains Renata.

Cycle Track Family Program

The Muses of Urbanity, too, will be the setting for a chat program on urban cycling, beauty, feminine empowerment, fashion

Cloviagens, entrepreneurship, market, innovation and technology. “The idea is to stimulate discussion about the urban cycling market and its trends, about the daily learning and care that women in particular, and everyone gets when they enter their bicycles as everyday transportation. Share knowledge to inspire, “adds Renata. And as Sunday is a day to enjoy the family, the event will feature a children’s workshop, test rides for vintage bicycles – Pashley and Velorbis-and bike foods.

Check out the complete schedule:

11am

Backstage presentation of the Muses of Urbanity

Renata Santiago

12h

Papo “Inspiration of face, body and soul”

Pedal Glamor Mediation

Participants: Camila Silveira, from Velô, and Alexandre Manisck, from Beauty Bike.

1pm

Papo “Trends in Urban Cycling”, a look from the EuroBike, the biggest cycling fair today.

Celso Pinto, founder of Velosphy

2pm

Papo “The challenges of more than 5,000km of the North Sea Cycle Road”

Raquel Jorge, a cyclist who rode the route by herself.

3pm

T (alk) A (bout) B (ike) Entrepreneurship, innovation, technology and cycling

Direction of the TAB: Cris Duarte, (Creative Pedaling)

Mediation: Adelaide Teixeira

Participants: Renato Santos (Thinking Insight), Adriana Marmo (Journalist) André Moral (Bike Tour SP) and Gabriel Arcon (e-moving)

11am to 4pm

Drawing workshop

Silvia&Nina

11am to 4pm

Test ride vintage bikes Pashley and Velorbis

Velosophy

Each photographic piece sold, R $ 5.00 will be donated to the Working Group Gender of the Cycle. The group promotes studies aimed at the insertion of women in urban cycling.Images and pictures can also be purchased at our site.

Datasheet

Event: Photographic Exhibition Muses of Urbanity

Full

Location: ByCafe-Rua Coronel Joaquim Ferreira Lobo, 350 – Vila Olímpia, 200m from the cycle path of Faria Lima

Hours: 10am to 5pm

Admission: Free

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